Need help with a project?
Find out how easy it is to work with us!
A self-adhesive label is often the most visible part of a package, but it is also a key element in establishing a product’s credibility and creating the first impression for buyers.
Ideal for labeling food or non-food goods, self-adhesive labels provide essential information about the type, content, and function of a product.
Beyond their informational role, the self-adhesive label printing services offered by an experienced roll label producer can transform a simple self-adhesive paper label into a true marketing tool, bringing multiple benefits to your product.
Custom self-adhesive labels reflect the quality of your products, create or evoke emotions, and connect the product with its target audience. They can showcase products in an attractive and professional manner, with the ability to enhance the perceived value of a product in the eyes of buyers.
The process of customizing self-adhesive labels creates a visually appealing experience that improves product visibility on shelves, strengthens the visual consistency of your brand, and provides a real competitive advantage. All these elements ultimately influence purchasing decisions and determine which products end up in shopping carts.
Custom self-adhesive labels, also known as pressure-sensitive labels or adhesive labels, are product labels created through the printing process on self-adhesive paper or other substrates coated with pressure-sensitive adhesive.
A self-adhesive label is applied without the use of water, solvents, or heat, adhering firmly to the desired surface with simple pressure. Roll self-adhesive labels are designed for efficient application, whether on automated packaging lines or manually, offering a versatile solution that optimizes time and reduces labeling process costs.
The adhesive label is a highly cost-effective solution compared to other labeling options, thanks to its versatile nature and ability to adhere to most shapes, making it suitable for nearly any type of surface, packaging, or container. This explains why custom self-adhesive labels are widely used across all industries, representing over 80% of the labeling solutions employed.
A self-adhesive label consists of three layers, each playing an essential role in the production and application process.
Roll self-adhesive labels are highly appreciated for their nearly unlimited customization possibilities. Choosing the type of custom self-adhesive labels should combine aesthetic and functional criteria such as: the product they will be applied to; storage and transport conditions; the type of application – manual or automatic; the purpose of the labels – functional or decorative; and the message you want to convey to your target audience through the use of printed self-adhesive labels.
The dimensions of self-adhesive labels can vary, offering flexibility depending on the product’s needs. Labels can have standard sizes and shapes, such as rectangles, circles, or ovals, but they can also be tailored to unique and unconventional designs.
A variety of materials, such as glossy, matte, metallic, or transparent surfaces, can be enhanced with special finishes like spot varnishes, tactile varnishes, metallic foils, or laminated layers.
Adhesives are selected to meet the specific requirements of each product. They can be permanent, reusable, or resistant to challenging conditions such as humidity, prolonged sun exposure, freezing, or temperature fluctuations.
Choosing label suppliers with advanced self-adhesive label roll printing processes and typography services tailored to specific needs demonstrates a superior level of professionalism and attention to detail. This will be reflected both in the efficiency with which you can label goods and in the commercial success of your products.
Grafoprint provides custom self-adhesive label rolls made from high-quality materials, such as self-adhesive paper and other durable materials with adhesive properties, perfectly suited to your business's specifics. Through advanced pre-cut self-adhesive label roll printing processes, we guarantee excellent adhesion, high performance, and durability, regardless of the industry in which they are used.
We offer self-adhesive label printing services tailored to various industries, each with its specific requirements and challenges. For example, self-adhesive labels resistant to water, scratches, tearing, and intensive handling, including squeezing the packaging, are the ideal solution for cosmetic products.
In the food industry, labels printed on self-adhesive paper, resistant to freezing, grease, and oils, provide durability and performance. For chemical substances, self-adhesive labels that withstand extreme temperatures, abrasion, and other harsh conditions maintain their impeccable appearance even in the most demanding environments.
Designed to adhere to a wide range of surfaces – such as glass, plastic, metal, wood, or films – custom self-adhesive labels represent a versatile solution for products in numerous industries. These are frequently used for labeling bottles, jars, boxes, cans, and other types of packaging.
No matter how you envision your product labels, we can turn any idea into reality. By combining advanced technology with a creative approach and meticulous attention to detail, we create labels that impress and reflect the uniqueness of each product.
Your products deserve to be in the spotlight. With our complex solutions for adhesive label printing, we go beyond the aesthetic limitations of standard self-adhesive paper printing procedures and reimagine traditional pre-cut labels.
Premium materials, advanced technologies, and superior printing and finishing processes ensure sophisticated tactile and visual effects that significantly enhance the artistic expression of each self-adhesive label.
Through the digital printing process, we can customize each label individually with unique texts, numbers, codes, or designs, ensuring that no two labels are identical.
Incorporating variable elements into your label designs creates a differentiation factor between your product and the rest on the shelf, allowing you to address buyers directly and establish an emotional connection with them by appealing to their personal values.
The more a buyer identifies with the story that includes your products, the more likely they are to purchase them.
Remarkable results are achieved by personalizing and targeting campaigns, promoting limited edition products, or adapting label designs to specific regions and interests.
Embossing is a sophisticated process used to raise specific elements of a label's design through controlled pressure. By deforming the material, height differences are created that generate a subtle play of light and shadow, attracting attention and inviting touch. This adds a tactile dimension to the label and gives it a sophisticated and exclusive overall appearance.
Embossed labels highlight the complexity of the design, suggesting an attention to detail that increases the perceived value of the product, something that certainly sparks buyers' interest.
Embossing can be done on a wide range of special materials, and for an added touch of refinement, this process can be combined with hot foil stamping.
Metallic foil visually replicates the shine of a particular metal, such as gold, silver, copper, or bronze.
The distinct and elegant sheen of labels containing metallic and reflective elements contributes to a premium perception of the products, increasing their attractiveness and perceived value.
When integrated into the design on a dark background or combined with other embellishment methods such as embossing or screen printing, the result is truly spectacular, capturing the interest of even the most sophisticated buyers.
Buyers can be attracted not only by the appearance but also by the attention to detail and the pleasant tactile sensation your product labels offer. By providing shine and volume to desired details through screen printing, tactile varnish adds a new dimension to the labels that can be explored through senses other than just visual.
Screen printing, a sophisticated printing technique, allows the precise transfer of varnish onto the label's surface through a screen with perforations only in the areas corresponding to the graphic elements.
This technique is ideal for sophisticated design concepts, creating a label that not only stands out visually but also offers a memorable tactile experience for buyers.
To extend the lifespan of your labels, ensuring shine and color intensity, preventing fading due to sun and moisture exposure, and protecting them from moderate wear, we can coat the printed material with a protective varnish. Just like sunscreen protects our skin from burns, varnishes harden instantly under UV light and create a protective shield.
More related to the function of the labels than their aesthetics, varnishes can be matte or glossy to complement the most standard types of materials. Applying a matte varnish is recommended on a matte material, giving the labels a discreet and elegant look, while on a glossy material, a glossy varnish will be applied to highlight the colors and shine of the labels.
In addition to their essential role in protecting labels, varnish coatings contribute to creating a visual effect when applied only to certain design components, thereby adding depth and shine to the labels.
Due to the contrast and visual differences that appear between the application areas and the rest of the label, selective varnishing is one of the most intriguing embellishment methods available.
Depending on your preferences, you can choose between a glossy finish for more vibrant colors, matte for added elegance and refinement, or satin for a subtle shine.
The quality of your labels reflects the quality of your products, so it's important to ensure that your products look great on store shelves. Frequent handling, moisture, or contact with various chemicals can lead to the wear and degradation of labels, severely affecting your brand image.
The process of laminating product labels is a technique used to enhance their appearance and durability. By applying a thin film of plastic material over their surface, a protective layer is created that offers superior resistance and an exceptional look to the labels.
Just like protective varnishes, lamination is available in glossy or matte finishes. However, due to the added thickness to the printed material, it creates a refined-premium effect and a distinctive shine that varnishes cannot replicate.
To fully exploit the potential of a label, we offer a wide range of printing options, so in addition to classic front-side printing, we can also print on the back of the labels.
In this way, an apparently simple bottle can have a modern, remarkable design, or in the case of smaller packaging, you can double the information display space on the same surface..
Back printing opens up a range of entirely new aesthetic and functional possibilities, especially for transparent containers:
– No need for a back label: applied to a transparent container, the label is visible on both sides.
– Spectacular visual effects through the combination of a front label and a back label applied to a transparent container.
– The adhesive used can be removable, allowing the label to be peeled off and the information on the back to be read.
Does your product or its packaging have a special shape, with unique angles and contours? Is the label design complex, and do you want to complement the graphic concept with a distinctive die-cut shape to make your product stand out?
Or perhaps none of the over 4,000 die-cut shapes in our library meet your specific needs, and you want a customized solution with an interior cutout that allows the product to be visible in a unique way.
While most products found on store shelves have standard labels that are often square, round, or oval, we promise that this is not a rule that limits your die-cutting options to common and ordinary shapes.
As market rules and trends constantly evolve, Grafoprint remains a label printing company dedicated to providing top-notch customized solutions, always staying up-to-date with the latest industry innovations.
We specialize in high-quality custom printing of self-adhesive labels using a flexible combination of UV flexo and digital equipment, with roll-to-roll feeding and finishing. We can print on the back of the material, across its entire surface, or perform partial adhesive neutralization.
We adapt to any specific request, positioning ourselves among the most trusted suppliers of custom self-adhesive labels in Romania. With a strong focus on quality, we offer a wide variety of material and adhesive combinations suitable for product and packaging labeling, meeting the most demanding performance standards.
Benefit from the exact number of self-adhesive labels you need, exactly when you need them. We work with businesses of all sizes and understand how crucial the flexibility of flexible runs is for adapting designs and information to a self-adhesive label model that meets market demands and trends.
Flexible runs are ideal for seasonal products, marketing campaigns, promotions, or limited edition product launches. They enable rapid testing of new products, reduce the risk of unnecessary stock, and contribute to sustainability by minimizing waste and environmental impact.
We know that the success of your products depends on how quickly they reach the market. With a permanent stock of premium materials, supported by modern technology and an experienced team, we succeed in shortening production and delivery times. This way, we provide high-quality self-adhesive labels, ready to support the rapid launch of your products.
We provide you with a team specialized in product label design, offering you complete graphic services that are implementable and verified with our production department.
Our over 30 years of experience gives us deep insight into labeling solutions, and we understand the needs, goals, and challenges specific to each area we serve.
