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Benefits:
Do you want your products to capture instant attention? Do you want to give them a clear competitive advantage on store shelves and a place at the top of buyers' preferences?
Exceptional labels are essential to reflect the quality and uniqueness of products and thus influence purchasing decisions.
At Grafoprint, we offer complex solutions that go beyond the limitations of standard labels. We enrich every design detail, substantially increasing the perceived value of the products. These labels will catch the eye and truly highlight the attention to detail and refinement of your products.
Through the digital printing process, we can personalize each label individually with unique texts, numbers, codes, or designs, ensuring that no two labels are identical.
Introducing variable elements into your label design creates a differentiation factor between your product and the rest on the shelf, allowing you to address buyers directly and establish an emotional connection with them by appealing to their personal values./p>
The more a buyer identifies with the story your products are part of, the more likely they are to purchase them./p>
Remarkable results are achieved by personalizing and targeting campaigns, promoting limited edition products, or adapting label designs to specific regions and interests.
Embossing is a sophisticated process used to raise specific elements of a label's design through controlled pressure. By deforming the material, height differences are created that generate a subtle play of light and shadow, attracting attention and inviting touch, thus adding a tactile dimension to the label and giving it a sophisticated and exclusive overall appearance.
Embossed labels highlight the complexity of the design, suggesting an attention to detail that increases the perceived value of the product, something that certainly sparks buyers' interest.
Embossing can be done on a wide range of special materials, and for added refinement, this process can be combined with hot foil stamping./p>
Metallic foil visually replicates the shine of a particular metal, such as gold, silver, copper, or bronze.
The distinct and elegant sheen of labels containing metallic and reflective elements contributes to a premium perception of the products and increases their attractiveness and perceived value..
When integrated into the design on a dark background or combined with other embellishment methods such as embossing or screen printing, the result is truly spectacular, capturing the interest of even the most sophisticated buyers.
Often found on labels for alcoholic beverages, supplements, fine foods, or cosmetic products, metallic foils are divided into two main categories. While their names may seem like an obvious hint about the printing method, each process involves different types of equipment with its own advantages and limitations.
ot foil stamping is a unique process that largely depends on the heat and pressure applied to the metallic foil through a die, a plate engraved in relief with the design elements.
The adhesive layer of the foil is thermally activated, forming a permanent bond only where the foil, which runs between the die and the label, comes into contact with the label's surface due to the die's pressure.
Melting the foil onto the label creates a spectacular effect, suggesting an artisanal appearance. This is one of the major advantages of the process compared to cold foil application, in addition to the variety of foils available, from classic and shiny metallic gold and silver leaf to non-metallic ones.
The only significant limitation of this process is that it does not allow for printing extremely small elements without losing definition. Another important thing to know is that, being a post-printing procedure, the number of labels must be taken into account to justify the additional production time of the dies and their cost, which is determined by their size.
Cold foil stamping eliminates the need for heat, which is essential for hot foil stamping, making it a more affordable option with a high level of customization. It is preferred for substrates sensitive to high temperatures, such as plastic, thus facilitating application on a wider variety of materials.
Conducted on the main printing line of flexographic presses along with other colors and varnishes, the process uses standard printing plates to apply a liquid adhesive to the label in the desired design. Under pressure, the foil adheres only to the adhesive areas, which dry instantly under UV lamps.
Cold foil is not a replacement for hot foil but rather another option. The result is less shiny, lacking the specific aspects that make hot foil stamping so special.
Buyers can be attracted not only by the appearance but also by the attention to detail and the pleasant tactile sensation your product labels offer. By providing gloss and volume to desired details through screen printing, tactile varnish adds a new dimension to labels that can be explored through senses other than just the visual.
Screen printing, a sophisticated printing technique, allows the precise transfer of varnish onto the label's surface through a screen with perforations only in the areas corresponding to the graphic elements.
This technique is ideal for sophisticated design concepts, creating a label that not only stands out visually but also offers a memorable tactile experience for buyers.
Besides their essential role in protecting labels, varnish coatings contribute to creating a visual effect when applied only to certain design components, adding depth and shine to the labels.
Due to the contrast and visual differences that appear between the varnished areas and the rest of the label, selective varnishing is one of the most interesting embellishment methods available.
Depending on your preferences, you can choose between a glossy finish for more vibrant colors, matte for added elegance and refinement, or satin for a subtle shine.
To extend the life of labels, ensuring shine and color intensity, preventing fading from sun and moisture exposure, and protecting them from moderate wear, we can coat the printed material with a protective varnish.
Just like sunscreen protects our skin from burns, varnishes harden instantly under UV lamps, creating a protective shield.
More related to the function of labels than their aesthetics, varnishes can be matte or glossy to complement the most standard types of materials. Applying a matte varnish is recommended on a matte material, giving the labels a discreet and elegant look, while on a glossy material, a glossy varnish will highlight the colors and shine of the labels.
The quality of your labels reflects the quality of your products, so it is important to ensure that your products look great on store shelves. Frequent handling, moisture, or contact with various chemicals can lead to wear and degradation of labels, severely affecting your brand image.
The lamination process of product labels is a technique used to enhance their appearance and durability. By applying a thin film of plastic material over their surface, a protective layer is created that offers superior resistance and an exceptional look to the labels.
Just like protective varnishes, lamination is available in glossy or matte finishes, but due to the added thickness to the printed material, it creates a refined-premium effect and a distinctive shine that varnishes cannot replicate.
To fully exploit the potential of a label, we offer a wide range of printing options, so in addition to classic front-side printing, we can also print on the back of the labels.
In this way, an apparently simple bottle can have a modern, remarkable design, or in the case of smaller packaging, you can double the information display space on the same surface.
Iată traducerea propusă: Screen Printed Tactile Varnish - Add a New Dimension to Your Labels Buyers can be attracted not only by the appearance but also by the attention to detail and the pleasant tactile sensation your product labels offer. By providing gloss and volume to desired details through screen printing, tactile varnish adds a new dimension to labels that can be explored through senses other than just the visual. Screen printing, a sophisticated printing technique, allows the precise transfer of varnish onto the label's surface through a screen with perforations only in the areas corresponding to the graphic elements. This technique is ideal for sophisticated design concepts, creating a label that not only stands out visually but also offers a memorable tactile experience for buyers. Selective Varnish Besides their essential role in protecting labels, varnish coatings contribute to creating a visual effect when applied only to certain design components, adding depth and shine to the labels. Due to the contrast and visual differences that appear between the varnished areas and the rest of the label, selective varnishing is one of the most interesting embellishment methods available. Depending on your preferences, you can choose between a glossy finish for more vibrant colors, matte for added elegance and refinement, or satin for a subtle shine. Protective Varnish To extend the life of labels, ensuring shine and color intensity, preventing fading from sun and moisture exposure, and protecting them from moderate wear, we can coat the printed material with a protective varnish. Just like sunscreen protects our skin from burns, varnishes harden instantly under UV lamps, creating a protective shield. More related to the function of labels than their aesthetics, varnishes can be matte or glossy to complement the most standard types of materials. Applying a matte varnish is recommended on a matte material, giving the labels a discreet and elegant look, while on a glossy material, a glossy varnish will highlight the colors and shine of the labels. Lamination - Maximize the Attractiveness and Durability of Your Labels The quality of your labels reflects the quality of your products, so it is important to ensure that your products look great on store shelves. Frequent handling, moisture, or contact with various chemicals can lead to wear and degradation of labels, severely affecting your brand image. The lamination process of product labels is a technique used to enhance their appearance and durability. By applying a thin film of plastic material over their surface, a protective layer is created that offers superior resistance and an exceptional look to the labels. Just like protective varnishes, lamination is available in glossy or matte finishes, but due to the added thickness to the printed material, it creates a refined-premium effect and a distinctive shine that varnishes cannot replicate. Back Printing To fully exploit the potential of a label, we offer a wide range of printing options, so in addition to classic front-side printing, we can also print on the back of the labels. In this way, an apparently simple bottle can have a modern, remarkable design, or in the case of smaller packaging, you can double the information display space on the same surface. Back printing opens up a range of entirely new aesthetic and functional possibilities, especially for transparent containers:
– No need for a back label: applied to a transparent container, the label is visible on both sides.
– Spectacular visual effects through the combination of a front label and a back label applied to a transparent container.
– The adhesive used can be removable, allowing the label to be peeled off and the information on the back to be read./p>
Most products have a standard label and are usually square, round, or oval. We promise that this is not a rule that limits your die-cutting options to common and ordinary shapes
Does your product or its packaging have a special shape, with unique angles and contours? Is the label design complex, and do you want to complement the graphic concept with a distinctive die-cut shape, perhaps with an interior cutout to make the product stand out?
If none of the over 4,000 die-cut shapes in our library fit your needs, we will create a custom solution tailored to your product.
We provide you with a team specialized in product label design, offering you complete graphic services that are implementable and verified with our production department.
Our over 30 years of experience gives us deep insight into labeling solutions, and we understand the needs, goals, and challenges specific to each area we serve.
