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At Grafoprint, a producer of custom labels in rolls, we offer printing and customization services for a wide range of types and models of labels.
Ideal for product labeling and packaging across any industry, custom labels play a decisive role in increasing the perceived value and visibility of your products on store shelves.
Since nearly 70% of purchasing decisions are influenced by product labels, labeling food and non-food products with custom-printed labels is one of the most effective ways to ensure your products attract buyers' attention.
With over 30 years of experience in creating product labels, Grafoprint offers personalized printing services and guarantees labels produced to the highest quality standards.
Our position as a label producer with extensive experience in manufacturing custom labels in rolls allows us to meet all market needs. We provide brands with the assurance that each product label is the detail that catches the eye and reflects the highest standards of quality and care for buyers.
We produce various models of custom labels in rolls suitable for products displayed in supermarkets or intended for diverse uses: from food product labels, cosmetics, and detergents to labels for alcoholic beverages, chemicals, or industrial products.
We offer complete label printing solutions, ideal for labeling products and packaging made of glass, plastic, metal, cardboard, or paper. Our labels are resistant to moisture, extreme temperatures, freezing, frequent handling, and other demanding conditions.
Choose our custom label creation services and focus on growing your business while we focus on what we do best—printing labels that turn your products into buyers' preferred choice!
We provide you with a team specialized in product label design, offering you complete graphic services that are implementable and verified with our production department.
Our over 30 years of experience gives us deep insight into labeling solutions, and we understand the needs, goals, and challenges specific to each area we serve.
As market rules and trends constantly evolve, Grafoprint remains a dedicated label printing company, committed to providing top-notch customized solutions while staying up-to-date with the latest industry innovations. We adapt to any specific request, positioning ourselves among the most trusted label suppliers in Romania. With a strong focus on quality, we offer a wide range of material and adhesive combinations tailored to product and packaging labeling, meeting the highest performance standards.
With our finishing and customization solutions, we take a product’s label to the next level, giving it an exclusive look and an impressive visual impact. To truly make your products stand out, we offer complex solutions that go beyond the limitations of a standard label model.
Our advanced production line enables the integration of the most sophisticated techniques, from embossing and metallic foil application to special textures and tactile printing. Through our label printing services, we always ensure that every label genuinely reflects the character, quality, and uniqueness of your product.
Through the digital printing process we can personalize each label individually with unique texts, numbers, codes or designs, so no label will be identical to another.
Introducing variable elements into your label design creates a differentiating relationship between your product and the rest of the products on the shelf and allows you to speak directly to shoppers, establishing an emotional connection with them by appealing to their personal values.
The more deeply a buyer can identify with the story your products are part of, the more likely they are to purchase them.
Outstanding results are achieved by customizing and targeting campaigns, promoting limited edition products or tailoring label design to specific regions and interests.
Embossing is a sophisticated process used to emboss specific elements of the label design through controlled pressure. By deforming the material, height differences are created that generate a subtle play of light and shadow that draws attention and invites touch, thus giving a tactile dimension to the label and an overall sophisticated and exclusive look.
Embossed labels highlight the intricacy of the design, suggesting an attention to detail that enhances the perceived value of the product, something that is sure to pique the interest of shoppers.
Embossing can be done on a wide range of special materials, and for added sophistication, this process can be combined with the application of hot foil.
Metallic foil visually reproduces the shine of a certain metal, such as gold, silver, copper or bronze.
The distinct and elegant sheen of the labels, which contain metallic and reflective elements, contribute to a premium perception of the products and increase their attractiveness and perceived value.
If they are integrated into the design on a dark background or together with other embellishment methods such as embossing or screen printing, the result is truly spectacular, thus arousing the interest of even the most sophisticated buyers.
Shoppers can be attracted not only by the look, but also by the attention to detail and the pleasant touch that your product labels provide. Providing gloss and volume to the desired details through screen printing, tactile varnish adds a new dimension to labels that can be explored through senses other than the visual.
Screen printing, a sophisticated printing technique, allows the precise transfer of varnish to the surface of the label by means of a silk screen with perforations only in the areas corresponding to the graphic elements.
This technique is ideal for sophisticated design concepts, creating a label that not only stands out visually, but also provides a memorable tactile experience for shoppers.
To extend the life of the labels, ensuring brightness and color intensity, preventing them from fading due to exposure to the sun and moisture, but also to protect them from moderate wear and tear, we can cover the printed material with a protective varnish. Just as sunscreen protects our skin from burns, varnishes instantly harden under the light of UV lamps and create a protective shield.
Related more to the function of the labels than their aesthetics, varnishes can be matte or glossy to complement the most standard types of materials. Applying a matte varnish is recommended on a matte material, giving the labels a discreet and elegant look, and on a glossy material a glossy varnish will be applied which will highlight the colors and shine of the labels.
In addition to their essential role in protecting labels, lacquer coatings help create a visual effect when applied only to certain design components, adding depth and shine to labels.
Because of the contrast and visual differences between the application areas and the rest of the label, selective varnishing is one of the most interesting beautification methods available.
Depending on your preferences, you can choose between a glossy look for more vibrant colors, matte for added elegance and refinement, or satin for a subtle shine.
The quality of the labels reflects the quality of the products, so it's important to make sure your products look great on store shelves. Frequent handling, moisture or contact with various chemicals can lead to wear and tear of the labels, seriously affecting the image of your brand.
The lamination process of product labels is a technique used to improve their appearance and durability. By applying a thin film of plastic material over their surface, a protective layer is created that gives the labels superior resistance and a special appearance.
As with protective varnishes, lamination is available in glossy or matte format, but due to the thickness added to the printed material, it creates a refined-premium effect and a special shine that varnishes cannot reproduce.
To exploit the full potential of a label, we offer you a wide range of printing options, so that in addition to the classic printing on the front, we can also print the back of the labels.
In this way, a seemingly simple bottle can have a modern, remarkable design, or in the case of a smaller package, double the information display space on the same surface.
Reverse printing opens up a series of completely new aesthetic and functional possibilities, especially for transparent containers:
– No counter-label required: applied to a transparent container, the label is visible on both sides.
– Spectacular visual effects, through the front label - back label tandem, applied to a transparent container.
– The adhesive used can be of a removable type, allowing the label to be peeled off and the information on the back read.
Most products have a standard label and are usually square, round or oval. We promise that this is not a rule that limits your label stamping options to mundane and common shapes.
Does your product or product packaging have a special shape with unique angles and contours? The label design is complex and you want to complete the graphic concept with a special stamping shape, perhaps with an inner cut-out to make the product stand out?
If none of the more than 4,000 stamping shapes in our library fit your needs, we'll create a custom solution tailored to your product.
Get the number of labels you need, exactly when you need them. We work with businesses of all sizes and understand how important the flexibility of customizable runs is for adapting designs and information to a label model that meets market demands and trends.
Flexible runs are perfect for seasonal products, marketing campaigns, promotions, or limited edition product launches. They allow for quick testing of new products, reduce the risk of unnecessary stock, and contribute to sustainability by minimizing waste and environmental impact.
Overwhelmed by the range of available options and unsure which of our products and services best fit your needs? Don’t worry! We understand how important it is to make the right choices, whether you’re exploring alternatives or looking for a custom label producer for the first time.
Together, we’ll find the perfect solution and help you make informed, efficient, and advantageous decisions. We’ll identify the types of labels and printing methods that best suit your products and goals. We know everything there is to know about labels, and you know your business and products inside out. Together, we’re a team.
